diff --git a/README.md b/README.md
index 89fa2c78..c8e4793e 100644
--- a/README.md
+++ b/README.md
@@ -139,6 +139,11 @@ This will create a docker image containing both the datasette application and th
       -m, --metadata FILENAME  Path to JSON file containing metadata to publish
       --extra-options TEXT     Extra options to pass to datasette serve
       --force                  Pass --force option to now
+      --title TEXT             Title for metadata
+      --license TEXT           License label for metadata
+      --license_url TEXT       License URL for metadata
+      --source TEXT            Source label for metadata
+      --source_url TEXT        Source URL for metadata
       --help                   Show this message and exit.
 
 ## datasette package
@@ -155,6 +160,11 @@ If you have docker installed you can use `datasette package` to create a new Doc
                                optionally use name:tag format
       -m, --metadata FILENAME  Path to JSON file containing metadata to publish
       --extra-options TEXT     Extra options to pass to datasette serve
+      --title TEXT             Title for metadata
+      --license TEXT           License label for metadata
+      --license_url TEXT       License URL for metadata
+      --source TEXT            Source label for metadata
+      --source_url TEXT        Source URL for metadata
       --help                   Show this message and exit.
 
 Both publish and package accept an `extra_options` argument option, which will affect how the resulting application is executed. For example, say you want to increase the SQL time limit for a particular container:
diff --git a/datasette/cli.py b/datasette/cli.py
index eafde872..b034be48 100644
--- a/datasette/cli.py
+++ b/datasette/cli.py
@@ -38,7 +38,12 @@ def build(files, inspect_file):
 )
 @click.option('--extra-options', help='Extra options to pass to datasette serve')
 @click.option('--force', is_flag=True, help='Pass --force option to now')
-def publish(publisher, files, name, metadata, extra_options, force):
+@click.option('--title', help='Title for metadata')
+@click.option('--license', help='License label for metadata')
+@click.option('--license_url', help='License URL for metadata')
+@click.option('--source', help='Source label for metadata')
+@click.option('--source_url', help='Source URL for metadata')
+def publish(publisher, files, name, metadata, extra_options, force, **extra_metadata):
     """
     Publish specified SQLite database files to the internet along with a datasette API.
 
@@ -58,7 +63,7 @@ def publish(publisher, files, name, metadata, extra_options, force):
         click.echo('Follow the instructions at https://zeit.co/now#whats-now', err=True)
         sys.exit(1)
 
-    with temporary_docker_directory(files, name, metadata, extra_options):
+    with temporary_docker_directory(files, name, metadata, extra_options, extra_metadata):
         if force:
             call(['now', '--force'])
         else:
@@ -76,7 +81,12 @@ def publish(publisher, files, name, metadata, extra_options, force):
     help='Path to JSON file containing metadata to publish'
 )
 @click.option('--extra-options', help='Extra options to pass to datasette serve')
-def package(files, tag, metadata, extra_options):
+@click.option('--title', help='Title for metadata')
+@click.option('--license', help='License label for metadata')
+@click.option('--license_url', help='License URL for metadata')
+@click.option('--source', help='Source label for metadata')
+@click.option('--source_url', help='Source URL for metadata')
+def package(files, tag, metadata, extra_options, **extra_metadata):
     "Package specified SQLite files into a new datasette Docker container"
     if not shutil.which('docker'):
         click.secho(
@@ -87,7 +97,7 @@ def package(files, tag, metadata, extra_options):
             err=True,
         )
         sys.exit(1)
-    with temporary_docker_directory(files, 'datasette', metadata, extra_options):
+    with temporary_docker_directory(files, 'datasette', metadata, extra_options, extra_metadata):
         args = ['docker', 'build']
         if tag:
             args.append('-t')
diff --git a/datasette/utils.py b/datasette/utils.py
index c41d9f42..4d296838 100644
--- a/datasette/utils.py
+++ b/datasette/utils.py
@@ -166,7 +166,8 @@ CMD [{}]'''.format(
 
 
 @contextmanager
-def temporary_docker_directory(files, name, metadata, extra_options):
+def temporary_docker_directory(files, name, metadata, extra_options, extra_metadata=None):
+    extra_metadata = extra_metadata or {}
     tmp = tempfile.TemporaryDirectory()
     # We create a datasette folder in there to get a nicer now deploy name
     datasette_dir = os.path.join(tmp.name, name)
@@ -177,12 +178,19 @@ def temporary_docker_directory(files, name, metadata, extra_options):
         for name in files
     ]
     file_names = [os.path.split(f)[-1] for f in files]
+    if metadata:
+        metadata_content = json.load(open(metadata))
+    else:
+        metadata_content = {}
+    for key, value in extra_metadata.items():
+        if value:
+            metadata_content[key] = value
     try:
-        dockerfile = make_dockerfile(file_names, metadata and 'metadata.json', extra_options)
+        dockerfile = make_dockerfile(file_names, metadata_content and 'metadata.json', extra_options)
         os.chdir(datasette_dir)
+        if metadata_content:
+            open('metadata.json', 'w').write(json.dumps(metadata_content, indent=2))
         open('Dockerfile', 'w').write(dockerfile)
-        if metadata:
-            open('metadata.json', 'w').write(metadata.read())
         for path, filename in zip(file_paths, file_names):
             os.link(path, os.path.join(datasette_dir, filename))
         yield